Atlanta Hip-Hop star T.I. is launching a new global humanitarian campaign, aimed at supporting homeless veterans.
T.I. will launch the “Give Like A King” campaign this Friday (December 14) in Bankhead, to announce the campaign.
The rap star will explain how he teamed with the Veterans Empowerment Organization (VEO), to create the information campaign, to galvanize millions of fans, to address the needs of homeless veterans.
During the press conference, which is slated to last for an hour, T.I. will explain his strategy to facilitate housing and supportive services for veterans around the country.
According to the Veterans Affairs Administration, more than 300,000 veterans go homeless on any given night.
The VEO is in the organization that helps provide shelter, food and support services for homeless veterans.
“We have to have someone else’s back, not just our own,” T.I. said in a statement.
The “Give Like A King” campaign will consist of radio, television, Internet, print and Billboard advertising.
The “Give Like A King” press conference will take place from 12-1pm at the offices of the VEO of Georgia.